2014 Great Idea Honors Program
The NCBA Federation Services 2014 Great Idea Honors Program is designed to recognize state beef councils (SBCs) for their implementation of events, partnerships, public relation efforts and promotions that successfully increase the awareness of the nutritional value of beef and assist in moving the demand for beef. The Great Ideas concept originated with a collection of state ideas that were annually submitted, published and distributed as the Great Idea Book each year during State Kickoff. In fiscal 2012, we transitioned to a more formal recognition program, which was well received by SBCs, to spotlight the efforts of qualified state beef council staff in achieving outstanding programs. The program continues to emphasize the importance of measurable evaluation on every effort, program and result initiated by our SBCs and their dedicated staff.
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